
Grainger Incentive Travel Marketing Program
Zar Marketing was part of the meeting management team that planned and managed logistics and all elements of back-to-back Annual Achiever’s and President Club incentive travel trips for Grainger’s top achievers and their spouses to the Mayan Riviera in Cancun. To promote the event to the sales team, Zar developed the theme, “Mayan Riviera Xperience” used on a series of four postcards using Cancun imagery entitled: Xtraordinary, Xcellent, Xceptional and Xcitement to build ent