Zar Marketing brings experience, expertise and hands-on abilities to assist you with every facet of planning, implementation and management of tradeshows, meetings and companion customer events. As a full service B2B marketing agency specializing in tradeshows, we can take you from tradeshow and booth space selection and budgeting through promotion and marketing to exhibit sourcing, booth, show services and logistics management.
As recognized tradeshow experts, Zar Marketing has won numerous industry awards for memorable tradeshow exhibits and tradeshow marketing programs. From 10” x 10 information booths to planning and management of large custom and rental exhibits as large as 37,500 sq. ft. and everything in-between, Zar Marketing has done it all.
Zar Marketing will help you to integrate your tradeshow and exhibits program into your annual marketing plan. We negotiate and reserve space at tradeshows, develop print, e.Marketing materials and hard–hitting print and on-line advertising for the show daily and targeted trade publications. And we will work with your team to source custom exhibits to meet your tradeshow budget and objectives. We negotiate the best prices for booth rentals, carpeting and graphics. And we use social media and our editorial contacts to generate a buzz for the products you are featuring or introducing.
During the Show
We’ll manage all show services and logistics from working with union trades and independent contractors to set up and dismantle your exhibit and featured products, arrange a meeting or special event for your sales team or customers, so you can step right into your booth and do the most important job of selling. And we'll arrange disposition of your exhibit, equipment and material even before the show begins.
Its not over ‘till its over! We can provide post-show evaluation and measurement; lead management and fulfillment; an audit of all show services and invoices; develop post show marketing materials and book booth space and plan for next year’s exhibition.