Zar Marketing is a full-service marketing and advertising communications firm with over 35 years experience with a focus in the graphic arts industry.

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Zar Marketing has a strong background and broad-based experience in all major communications disciplines—from strategic planning, corporate identity and international, to marketing, creative, advertising, branding, public relations and sales promotion.  We pairs new web and email strategies with traditional advertising collateral and tradeshow support to develop and implement strategic marketing plans for our clients.  Extensive experience in regional, national and international tradeshows, internal expositions, incentive travel programs, themed and corporate exhibits, and companion customer events.

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Functional Experience

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• Advertising Creative & Media Placement

• Corporate Identity Programs

• Direct Mail & eMarketing

• Graphic Design/Production/Printing

• On-line Integrated Marketing

• Website Development/Management

• eNewsletters

• Budget Planning/Analysis/Tracking

• Booth Layout/Design/Management

• Live Presentations/Talent/Entertainment

• Meetings & Incentive Travel, Management

• Corporate Events Planning/Marketing

• Pre & post Tradeshow/Event Marketing

• Promotional Items/Themed Giveaways

• Event Management

• Public Relations/Programs – Media Relations

• Exhibit Design/Construction/Rentals

• Show Services – Management & Procurement

• Site Selection /Negotiation

• Exposition & Trade-fair Management         

• Special Events Planning/Marketing

• Tradeshow Management/Marketing/Logistics

• Theme Exhibit/Planning/Management