Inside the tradeshow


Founded in 1995, ZAR Marketing is a full-service marketing communications firm specializing in tradeshows, meetings and corporate events.

Larry Zar, President combines a strong marketing background with broad-based experience in all major communications disciplines -- from strategic planning, corporate identity and international, to marketing, creative, advertising, public relations and sales promotion.

ZAR Marketing has produced successful results for such companies as:
Ameritech
Aon Corporation
Association of Directory Publishers
Elbe & Sohn, Inc.
Grainger Inc.
Independent Graphic Services, Inc.
Kagan Industries
MAN Roland, Inc.
Mitsubishi Lithographic Presses
Morton International
Quebecor World
Rockwell International
Sakurai USA
Tamec Inc.
Tensor Group
Yellow Pages Association

PROFESSIONAL ASSOCIATIONS:
Business Marketing Association -- Chicago Chapter
Chicago Convention & Tourism Bureau
Yellow Pages Association
American Management Associaton